Real estate is important. It represents the boundaries of our most personal aspirations and for many, represents the largest transaction in their lives. But the experience of buying and selling a home can be difficult. Confusing. And laden with complexity. When we began in 1998, our goal was to change that. We developed a strategy that integrates all the pieces of the real estate transaction puzzle including mortgage, title, escrow, insurance and relocation into a suite of home services that work together. Today, while our companies each operate autonomously, they share the unifying priority of delivering an exceptional experience to customers throughout the home buying transaction process.
As the parent organization, we support our companies with technological innovation, operational excellence together with operational, legal and financial expertise to stay relevant throughout the home buying and home selling process.
Our reputation for honesty, integrity and operational excellence is proven in every transaction we make and our commitment to maintaining this standard is unwavering.
HomeServices has been at the forefront for advocating real estate brokers to retain and control their listing data. HomeServices has, and will continue to play a key leadership role in shaping the organizational structure of Upstream RE and Broker Public Portal and in attracting industry participants.
As an industry leader, we have a responsibility to actively participate in shaping our industry and its current and future business model. The HomeServices executive leadership and CEOs of our operating companies drive these important discussions as leaders within the National Association of Realtors, The Realty Alliance, Leading RE and at the regional and local levels of the MLS organizations.